LinkedIn Settles Battle Over Faulty Ad Metrics

LinkedIn and two advertisers have agreed to settle a long-running battle over the social media platform’s allegedly inflated ad metrics, according to papers filed Monday with  a federal appellate court. Settlement terms have not been disclosed. The move likely brings an end to a dispute dating to 2020, when the tech company TopDevz and recruiting platform Noirefy alleged in a class-action complaint that LinkedIn’s erroneous metrics allowed it to charge inflated prices for ads.

Advertisers Seek To Revive Claims Against LinkedIn Over Inflated Metrics

LinkedIn Defeats Lawsuit Over Inflated Ad Metrics

Siding with LinkedIn, a federal judge has thrown out a lawsuit by two advertisers that accused the company of inflating ad metrics. The ruling, issued Monday by U.S. Magistrate Judge Susan van Keulen in the Northern District of California, stems from a lawsuit brought last December by tech company TopDevz and recruiting platform Noirefy. They alleged in a class-action complaint that LinkedIn’s erroneous metrics allowed the company to charge inflated prices for ads.