TV Graphics Workflow Evolves, Expands
Visitors to this year’s NAB Show will see the results of an ongoing shift in broadcast graphics from the control room to the studio for greater control and flexibility over graphics presentation. Several other graphics themes will also be important at NAB, including Integrating social media into broadcast graphics, election graphics, augmented and virtual reality, and sports. For a resources guide to the companies mentioned in this story, click here. Read all the 2016 NAB Hot Topics stories here.
Just in time for the latest sweeps period, Pittsburgh’s WPXI (NBC) and KDKA (CBS) unveiled state-of-the-art sets on Monday. And what will the well-dressed newscasts be wearing this fall? In a word, screens. KDKA used Devlin Design for its new look, while WPXI turned to tech company Orad.
Strong Americas Sales Drive Orad Rev Up In 2014
Orad’s 2Q Revenue Jumps 40.7%
Exclusives
Orad Posts Lower Revenue, Profit In 3Q
Orad, a broadcast and graphics solutions provider, and never.no, a company specializing in social media integration, have formed a joint collaboration to integrate broadcast TV with social networks. never.no offers […]
Revenue Up, Profit Down At Orad In 2Q
Orad Revenue Up 12% In 1Q
Orad Top Line Grows 21% In 2011, Profit Up 24%
Graphics Makers Tout Workflow Integration
At this year’s NAB Show, a number of vendors including Avid, Chyron, Orad, Vizrt and Pixel Power will be featuring graphic production and playout tools designed or updated to offer TV stations greater ability to share, revise and re-use content. Also in the mix are improved ability to incorporate social media functions, compatibility with third-party applications, virtual studio offerings and broader multichannel capabilities.
