Visitors to this year’s NAB Show will see the results of an ongoing shift in broadcast graphics from the control room to the studio for greater control and flexibility over graphics presentation. Several other graphics themes will also be important at NAB, including Integrating social media into broadcast graphics, election graphics, augmented and virtual reality, and sports. For a resources guide to the companies mentioned in this story, click here. Read all the 2016 NAB Hot Topics stories here.
Just in time for the latest sweeps period, Pittsburgh’s WPXI (NBC) and KDKA (CBS) unveiled state-of-the-art sets on Monday. And what will the well-dressed newscasts be wearing this fall? In a word, screens. KDKA used Devlin Design for its new look, while WPXI turned to tech company Orad.
Orad, a broadcast and graphics solutions provider, and never.no, a company specializing in social media integration, have formed a joint collaboration to integrate broadcast TV with social networks. never.no offers a framework to integrate Orad’s enterprise graphics solutions with social media networks and companion apps, letting broadcasters engage audiences through a myriad of interactive and […]
At this year’s NAB Show, a number of vendors including Avid, Chyron, Orad, Vizrt and Pixel Power will be featuring graphic production and playout tools designed or updated to offer TV stations greater ability to share, revise and re-use content. Also in the mix are improved ability to incorporate social media functions, compatibility with third-party applications, virtual studio offerings and broader multichannel capabilities.