NBCUniversal’s Peacock, nearing its nationwide launch on July 15, has reached a licensing deal with ViacomCBS covering movies from Paramount and TV shows from across the company. TV series headed to Peacock on July 15 include Ray Donovan, The Affair, Undercover Boss, The Game, Everybody Hates Chris and Real Husbands of Hollywood. Charmed will be added in October.
Peacock, NBCUniversal’s new streaming service, today announced it will be available on Vizio SmartCast TVs and LG Smart TVs when it launches on July 15. At that time, Peacock will offer a free tier featuring more than 7,500 hours of movies, shows, and timely live and on-demand programming across news, sports, reality and late night. […]
Peacock, the NBCUniversal streaming service initially launched in April, has set a distribution deal with Google for its national expansion in July. Google platforms and devices spanning Android, Android TV and Chromecast will begin carrying Peacock on July 15. Starting then, Peacock will offer a free tier featuring more than 7,500 hours of movies and TV programming. The higher level, Peacock Premium, will have 15,000 hours of content, and Android and Android TV users will get Premium for free until Oct. 15.
A long-brewing Law & Order spinoff may eventually land with a new home, so as to most genuinely tell its stories. Law & Order: Hate Crimes was given a 13-episode order back in September 2018, though NBC pressed pause on the spinoff six months later. Now, SVU showrunner Warren Leight, who has been shepherding the Hate Crimes offshoot, told the latest edition of THR’s TV’s Top 5 podcast, “I think it was perceived to be a better fit with Peacock,” NBCU’s new streaming service. “The vocabulary people use when they commit hate crimes is not acceptable on network television, and that’s an interesting consideration.”
The NBCUniversal streaming platform will feature originals including Brave New World and a Psych movie when it goes wide July 15.
Peacock’s reboot of Battlestar Galactica has found its world builder. Michael Lesslie, who was the lead writer and showrunner of AMC’s spy drama The Little Drummer Girl and wrote scripts for Macbeth and Assassin’s Creed, is to create, write and exec produce the series. The new Battlestar Galactica comes from Mr Robot and Homecoming exec producer Sam Esmail.
NBCUniversal makes its streaming debut with the early preview of Peacock that will be exclusive to Comcast subscribers starting Wednesday, ahead of the July nationwide rollout. But with so many people forced to stay at home due to the coronavirus pandemic, Peacock executives suggested the service could come early.
NBCUniversal said Monday that Capital One, L’Oreal, Molson Coors, Subaru and Verizon have signed up as launch sponsors for the new streaming service Peacock when it debuts this week. Peacock hits nationwide on Wednesday, April 15, free for customers of parent company Comcast, and three months later for everyone else with a price range from free to $10 a month.
The three new streamers are poised to premiere in a coronavirus-spurred moment of surging viewership. “This might be the most unique moment in history to launch a streaming service,” says one analyst, but economic realities may prove a harsh awakening.
When NBC revealed its streaming-war entry Peacock to investors in January, presenters made no secret of their big weapon: the Tokyo Olympics. With Tuesday’s postponement of the games as a result of the coronavirus, whether Peacock should launch as planned on July 15 is suddenly in question, too.
Peacock will get an infusion of unscripted series from A+E Networks when it launches this spring as part of wide-ranging licensing deal. The upcoming streaming platform from NBCUniversal will get the back catalogs of series from A&E and History, including Cold Case Files, First 48, Storage Wars, American Pickers, Ancient Aliens, Curse of Oak Island, Pawn Stars as well as History’s scripted drama Project Blue Book.
After learning of the plan to offer The Tonight Show Starring Jimmy Fallon and Late Night with Seth Meyers to streaming customers prior to their broadcast airtimes, NBC affiliates have been in talks with the network and they say the two sides “are working toward a plan that is good for NBCU and provides affiliates the opportunity to meaningfully participate in this business.”
Comcast brass are wary of jeopardizing NBCU’s $11.8 billion cable revenue even as the conglomerate lays groundwork for its streaming future: “We think we’ve identified a unique approach.”
Hank Price: “Starting in July, Peacock premium subscribers will be able to watch The Tonight Show with Jimmy Fallon and Late Night with Seth Meyers live, hours before they air in their regular slots on NBC affiliates. Instead of the fresh product NBC stations now carry after their late newscasts, they will instead be airing reruns of shows that have already aired on Peacock. This is an outrageous breach of trust between Comcast/NBC Universal and the NBC affiliate body.”
Four years after it launches, first to some Comcast subscribers in April and then nationally by July, the service will be bringing in $2.5 billion in revenue and breaking even. There will be 30 million to 35 million “active users” by that point, the company said.
Expected to launch in April 2020, the ad-supported platform will feature library content (The Office) and scripted originals (a new Battlestar Galactica) as well as originals from the media giant’s portfolio, including Bravo and E!.
NBCUniversal on Thursday afternoon revealed details of its plan for new streaming service Peacock that differ from other streaming services. Networks typically offer free access to TV episodes the day after their broadcasts through their own apps and Hulu. Peacock will offer next-day access to first-year shows for free. For returning shows, it will be part of a premium offering that costs $5 with ads and $10 without.
Comcast Corp. will reveal details today of Peacock, its belated entry into the streaming wars, as it harnesses its NBCUniversal library and invests in new content in an effort to capture viewers abandoning cable TV.
Comcast-owned NBCUniversal plans to detail its Peacock streaming video service on Jan. 16. But at CES 2020, an executive described the general strategy behind the content on the video-on-demand service as being like comfort food for viewers. Linda Yaccarino, chairman of ad sales and client partnerships at NBCU, said Peacock will leverage familiar brands, such as The Office, Parks and Recreation and Saturday Night Live, and focus on quality over quantity.
HBO Max, Peacock and the animated show’s current streaming home Hulu are all in the mix.
NBCUniversal today unveiled management changes that will see Bonnie Hammer shift from launching the Peacock streaming platform to overseeing all broadcast and cable studio operations. Comcast vet Matt Strauss is joining NBCU as the new head of Peacock, while Paul Telegdy will become the solo chairman of NBC Entertainment, multiple sources close to the situation have confirmed. George Cheeks, who has spent the past years as co-chair of the NBC Entertainment broadcast division alongside Telegdy, will shift to a vice chair role under Hammer.
NBC is preparing a new salvo in the streaming-era TV branding wars. As audiences increasingly watch shows like The Good Place and Superstore on other platforms, NBC has launched a new campaign to remind them that these are, first and foremost, NBC shows. And they’re even enlisting a real-life peacock to convey the message, all in support of its just-named Peacock streaming service.
NBCUniversal said Tuesday that its upcoming streaming service will be called Peacock, in an homage to NBC’s logo. It will become the home for some of the company’s most popular shows, including Parks and Recreation and The Office.