Broadcasters are embracing IP workflows as a “ramp to the cloud” and are still contending with variable costs and concerns over security, latency and interoperability, not to mention the different skills that labor must bring to bear. However, IP workflows can bring benefits like scalability, flexibility and security to broadcasters, such as NBCU Boston (above).
Broadcasters such as Sinclair and Vice are increasingly shifting playout functions to cloud platforms, seeking more flexibility and agility there and testing the waters with disaster recovery strategies, OTT channels and diginets. “In the cloud, you can build up a whole separate system in parallel, test it, then cut over to it,” says one consultant.
