It’s not easy being an indie standalone channel in the era of cord-cutting and “too much TV.” Participant Media learned that the hard way, moving to pull the plug on its three-year-old cable network Pivot TV, writing off a $200 million initial investment and further tens of millions in costs.
It’s An ‘Angry Planet’ On Pivot TV
Participant Media today announced two promotions of Pivot television executives — Jerry Blake to EVP of business and legal affairs and Carla Lewis-Long to SVP of distribution. Blake will continue […]
From an honorable woman entangled in Israeli-Palestine conflicts to a virginal Jane, from a faux-American spy to an irrepressible North Dakota cop, strong, multi-dimensional women stand out in the 74th Peabody Awards’ entertainment winners, affirming the continuing expansion of significant roles for women on television. Other winners will be announced prior to the awards being presented in New York on Sunday, May 31, in the awards’ first nighttime, red-carpet ceremony. Pivot TV will use the ceremony as the backbone of a 90-minute Peabody special that it will premiere June 21. See the list of winners announced so far here.
Exclusives
Participant Media announced the change Monday, saying Evan Shapiro had left the company’s cable channel to be succeeded by Kent Rees, who has been the cable network’s EVP of marketing and scheduling.
NEWARK, N.J. (AP) — A new show wants to redefine the meaning of trashy television. “Human Resources,” which debuts Friday on the Pivot network, will focus not on hard-partying beachgoers […]
Rentrak Corp. on Thursday announced a multi-year TV Essentials contract with Pivot, Participant Media’s new cable network targeting millennials (18-34 year-olds) launching Aug. 1. Pivot will offer a mix of […]
Participant Media Debuts New Cable Net Pivot
The new 40 million subscriber millennials-targeted cable network from Participant TV has a name: Pivot. Veteran cable TV executive Evan Shapiro, president of Participant TV, told reporters at an upfront briefing the new network, targeting young viewers 15-34, will start up Aug. 1 with a network tagline: “It’s Your Turn.”
