Google Buys Looker For $2.6 Billion

Kantar Millward Brown, Samba TV Partner

The new analytics partnership plans to offer marketers verified passive TV exposure data integrated into TV advertising effectiveness measurement.

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SET Expo Organizers Issue Call For Speakers

WPIX Expands Offerings Via Platforms

The Tribune New York station is now offering news, lifestyle and entertainment segments as video-on-demand content on Roku, Amazon Fire TV, Apple TV and Google’s Android TV.