Google Buys Looker For $2.6 Billion

Kantar Millward Brown, Samba TV Partner

The new analytics partnership plans to offer marketers verified passive TV exposure data integrated into TV advertising effectiveness measurement.


SET Expo Organizers Issue Call For Speakers

WPIX Expands Offerings Via Platforms

The Tribune New York station is now offering news, lifestyle and entertainment segments as video-on-demand content on Roku, Amazon Fire TV, Apple TV and Google’s Android TV.