Porsche To Run Its First Super Bowl Ad

Porsche To Advertise Sports Cars Again

After a 2010 where it hyped its Cayenne SUV and Panamera sedan, Porsche is pushing its sports cars again, redeploying its marketing resources to convince customers that a high-end sporty vehicle is suitable for picking up the kids from school, hauling home supplies from a big box store and blasting through wintry driving conditions.