STUDY: THE HD TRANSITION HAS JUST BEGUN
HD, Digital Still In Infancy At Most Stations
On eve of NAB 2011, a new report by Positive Flux surveys executives at more than 350 U.S. TV stations and finds huge untapped potential, including more than $250 million in annual unrealized cost savings for stations. It also finds that while many station executives see HDTV conversion as a competitive necessity, they have not recognized the inherent opportunities for process improvement and cost-savings the changeover can bring.
