Today, PremiumMedia360 introduced CLIR Financials, its invoice automation software for TV media financial operations. CLIR Financials is specifically designed to resolve invoice header problems, which PM360 calls “one of the […]
CoreMedia Systems, the developer of CoreDirect, an advertising industry performance management software, and PremiumMedia360, an advertising data automation company, have rolled out a new integrated offering that they say resolves […]
Executives from NBCUniversal Local (Frank Comerford, above), Tegna, Sinclair and Hearst told a TVNewsCheck webinar they’re bedeviled by persistent gaps in the available buying/selling pipeline, which have bogged down the transaction process and added to their expenses. Those woes are leading some broadcasters to bring more of their automated functions in house.