PM360’s CLIR Financials Brings Automation To Agency Invoice Management

Today, PremiumMedia360 introduced CLIR Financials, its invoice automation software for TV media financial operations. CLIR Financials is specifically designed to resolve invoice header problems, which PM360 calls “one of the […]

CoreMedia, PremiumMedia360 Partner To Automate Direct Response Ordering

CoreMedia Systems, the developer of CoreDirect, an advertising industry performance management software, and PremiumMedia360, an advertising data automation company, have rolled out a new integrated offering that they say resolves […]

TVN FOCUS ON SALES

Focus On Advertising | Broadcasters Turn Inward For Automated Sales Solutions

Executives from NBCUniversal Local (Frank Comerford, above), Tegna, Sinclair and Hearst told a TVNewsCheck webinar they’re bedeviled by persistent gaps in the available buying/selling pipeline, which have bogged down the transaction process and added to their expenses. Those woes are leading some broadcasters to bring more of their automated functions in house.