Back to TVNewsCheck Home

Second Street Buys Presslaff Interactive Revenue

by Mark K. Miller

Second Street announced today the acquisition of Presslaff Interactive Revenue (PIR), a data-driven email marketing software and consulting business focused on the collection and use of first-party data for the media industry. Second Street is a provider of private-label online audience engagement and interactive content platforms for media companies including contesting, quizzes, ballots, polls and […]