MARKET SHARE

News Directors Get Inspired At Station Summit

Two local TV news directors and a general manager attended the Promax Station Summit last month in Las Vegas. After you read what they have to say about it, this may start a trend. “I am really glad I went,” said one. “To me, having both the news director and creative services director there to hear the same information is key,” said another. “I was taking notes like a fiend.”

MARKET SHARE

‘Winning News Viewers With Social’ Wows At Promax Summit

MARKET SHARE

Cultivating Creativity: Tips From Station Summit

When you think about it, few careers demand you be creative every day as much as being in the marketing department of a TV station. So how do local TV creative services directors and marketing managers keep themselves and their staff from getting burned out, stuck? That was the mission of the first-time session, Unstuck, at the Promax Station Summit last week in Las Vegas. Check it out.

MARKET SHARE

TV Promos That Cost Zero, 40 Of Them

At the Promax Station Summit last week in Las Vegas, attendees filled the room for the session Zero Budget Magic, to see how imagination, and little more, is the only currency allowed in spots submitted from stations across the country. Here are all 40 of them.

MARKET SHARE

World’s Best Spots: Station Summit’s Opening Act

The State of Our Art has been the Promax Station Summit’s signature opening presentation on as long as I can remember. This perennial favorite shows the best video messages from around the world. Powerful, expensive spots created to change minds and perspectives. And, hopefully, inspire creativity for local TV marketing people. Check them out.

MARKET SHARE

SPT Gears Up For Launch Of ‘Mel Robbins Show’

MARKET SHARE

Tamron Hall, Among Her People At Promax

Tamron Hall, the keynote speaker Wednesday at the Promax Station Summit at The Mirage in Las Vegas, held sway in front of a full house of local TV marketing executives. Seated on stage with her executive producer, Bill Geddie, Hall won over the audience with her story of humble origins and hard work in local TV news.

MARKET SHARE

Advice For Promax Station Summit Rookies

EXECUTIVE SESSION WITH STEVE KAZANJIAN & RICK SWANSON

Promax Summit Targets Station Concerns, Needs

Promax CEO Steve Kazanjian and Station Summit VP Rick Swanson talk about this year’s summit with its emphasis on growing the broadcast audience, training and recruitment. It’s also a vital gathering spot where the broadcast networks and Hollywood syndicators can share and coordinate plans for the fall TV season with the stations that air their programs.

MARKET SHARE

Tamron Hall To Keynote Promax Station Summit

MARKET SHARE

Promax Station Summit 2019 Sneak Peek

Marshall Hites To Receive Promax Lifetime Award

Tribune Broadcasting’s SVP of marketing and creative services will be honored at the annual Promax Station Summit on June 20.