ABC Marketing Chief Rebecca Daugherty Exits

Veteran marketing executive Rebecca Daugherty is leaving her role as EVP of marketing for ABC Entertainment and ABC Studios. Daugherty tenure at ABC spans 33 years and includes campaigns for such signature series as Grey’s Anatomy, Desperate Housewives and The Conners.

Rebecca Daugherty To Head ABC Marketing

She takes over the role at ABC and ABC Studios previously held by Marla Provencio, who exited earlier this year.