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NBC Faces Higher Fees As NFL Talks Kick Off

New York Post | by TVNewsCheck

The two parties are holding early-stage talks about renewing Sunday Night Football, a package that has been with NBC since 2006 and is the cornerstone of the fourth-ranked network’s primetime schedule. While the current deal doesn’t expire until 2013, sources say NBC wants to get a deal done early as it prepares to negotiate higher retrans fees from cable and satellite operators.