LTN, a provider of media technology and video transport solutions, has made several key promotions within the company. Nadia Khan, Michal Miskin-Amir, Sara Khan and Roger Franklin have been named chief […]
OPEN MIKE BY ROGER FRANKLIN
Addressable Advertising And The Competitive Separation Problem
TV networks delivering single advertiser spot optimization campaigns are often missing out on the benefits of addressable advertising over concerns they’ll breach competitive separation agreements. The right tech stacks can ensure they won’t break a deal.
