WideOrbit Announces Next-Generation Cross-Media, Browser-Based Ad Sales Solution

WideOrbit, a provider of linear and digital inventory and revenue workflow management, has launched WO Fusion, a next-generation sales platform that creates a scalable application for broadcast TV and radio, […]

Marketron REV Wins BIG Innovation Award

Marketron, a technology provider for more scalable, predictable and reliable revenue in broadcasting, has been named a winner for its Marketron REV product in the 2023 BIG Innovation Awards presented by the […]

New Marketron REV Platform Streamlines Sales Processes To Drive Growth

Marketron, a broadcast industry technology provider driving more scalable, predictable and reliable revenue, today launched Marketron REV, a sales growth platform purpose-built for broadcast TV and radio sales professionals. The […]

Matrix Makes Key Additions To Staff

Matrix, the global ad sales platform built for media, is adding key roles and new hires across various departments. The company said this internal growth “strengthens Matrix’s ongoing global expansion, […]

Fox Stations Adopts New Ad Tech Platform

The station group will use ITN Holdings’ ProVantageX end-to-end television and video-everywhere platform so it can receive and respond more quickly to requests, simplify transactions, coordinate schedule maintenance and streamline the workflows for agencies across all FTS stations and their sales representatives.