Marketron Introduces Real-Time Avails & Automated Priority Rate Card Functions For REV Platform

Technology provider Marketron has added new avails and priority rate card features to the Marketron REV sales growth platform for broadcast TV and radio sales professionals. Available now for all […]

TECH SPOTLIGHT

Software Slices, Dices Data To Boost Sales

The growth of customer relationship management solutions and data analytics means stations have a number of options to help them collect and manage information about their customers. Among those in the sales software hunt are Harris, WideOrbit, Decentrix, Matrix Solutions and SalesForce.