Broadcasters participating in the Phoenix Model Market launch of NextGen TV service have added a single frequency network, a move designed to give enhanced reception for viewers and broaden the […]
TVN’S TV2025
NextGen TV Looks To Non-Core For Rev Growth
NextGen TV’s revenue is likely to come from wholly different services than traditional linear programming, according to technology executives on a panel at TVNewsCheck’s TV2025 this week. Broadcasters need to think of 3.0 as “an entirely new platform” to realize its monetization potential, says BIA’s Rick Ducey. Read the story and/or watch the full video above.