VDS, a developer of broadcast automation software, content design and plug-in products, has introduced what it calls “the first automated social media tool for television,” called Watercooler. Watercooler allows for the generation of social media posts synchronized with television content playback, letting broadcasters easily engage viewers and create additional revenue opportunities. Watercooler incorporates exact timing […]
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Spot TV 2022: Total +19.2%; Core +4.2%
The total drop is pegged to lower political advertising, while the increase in core looks to come from growing sports gambling, improved auto and solid business from categories like legal Read More
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FCC Watch | A Broadcaster’s Guide To Washington Issues
TVNewsCheck‘s quarterly quick briefing on the legal and regulatory proceedings affecting broadcasters from communications attorneys David Oxenford and David O’Connor.