Twitter on Wednesday was hit with a lawsuit accusing it of refusing to pay at least $500 million in promised severance to thousands of employees who were laid off after Elon Musk acquired the company. Courtney McMillian, who oversaw Twitter’s employee benefits programs as its “head of total rewards” before she was laid off in January, filed the proposed class action in San Francisco federal court.
He joins from HBO Max to fill a new position shaping and executing Sinclair’s growth and engagement strategy for social media and digital content initiatives.
Ten years after Syfy’s Sharknado spun Twitter and TV together, the online water cooler is running dry.
How Twitter Lost Its Place As The Global Town Square
A series of disastrous missteps over the past year has robbed Twitter of its relevance.
In a letter Wednesday to Meta CEO Mark Zuckerberg, Alex Spiro, an attorney representing Twitter, accused Meta of unlawfully using Twitter’s trade secrets and other intellectual property by hiring former Twitter employees to create a “copycat” app. The move ramps up the tensions between the social media giants after Threads debuted Wednesday, targeting those who are seeking out alternatives to Twitter amid unpopular changes Musk has made to the platform since buying it last year for $44 billion.
Here’s what to know about Instagram’s new app for public conversations and how it differs from Twitter.
On Wednesday, the Canadian government announced that it will cease all ad spending — about $7.5 million per year — on Facebook and Instagram. The decision comes after Meta and Google blocked Canadian news in opposition to a law requiring technology platforms to compensate publishers for linking to their content.
Digital World’s settlement with the SEC could clear the way for a merger with Trump Media & Technology Group.
Following reports of widespread technical issues, Twitter has launched a “new, improved version of TweetDeck” — the social media platform’s tweet management and scheduling interface — that will become accessible only to verified Twitter Blue users by the end of the month.
The Social Media Era For News Organizations Is Long Over
In an era saturated with digital immediacy, the evolution of news consumption patterns has been both swift and striking. A decade ago, social media platforms held the promise of revolutionizing local news delivery – with broadcasters devoting countless resources to platforms such as Facebook, Twitter and Instagram. They were heralded as a fresh conduit for information, a means for local stations to expand their reach and a tool to foster a more intimate connection with viewers. Today, however, the landscape appears starkly different. The sheen of social media has dulled and its value for local broadcasters has been called into question.
The order came in a lawsuit filed by the attorneys general of Missouri and Louisiana, who claim the administration is trying to silence its critics.
Meta, which owns Facebook and Instagram, teased a new app called Threads that is set to take on Twitter for real-time digital conversations.
Linda Yaccarino, who initially could not take ad sales meetings because of a noncompete clause, is adjusting to her new role reporting to Elon Musk.
The former head of global communications for Walt Disney Co., Zenia Mucha, who also has experience in politics, will take over communications at social video platform TikTok.
The language-learning app now relies more on memes — helping it climb to 20 million daily active users.
A Twitter video app for smart TVs is in the social media company’s plans, owner Elon Musk said in a tweet on Saturday, a move that would be in line with the company’s new plans to focus on growing video content on the platform. In response to a tweet suggesting that a Twitter video app is needed, Musk replied “It’s coming”.
Elon Musk is courting other television news anchors to pivot to Twitter just like Tucker Carlson after his firing from Fox News. The Twitter owner shared on the digital platform that he would like to balance out the personalities delivering the news on the social network with left-leaning hosts. “It’d be great to have [Rachel Maddow], Don Lemon & others on the left put their shows on this platform. No exclusivity or legal docs required!” he tweeted.
On the heels of announcing several new ad formats and allowing members to direct message brands, LinkedIn has announced a new generative AI option for ad creation that provides marketers with automated variations of ad copy and headlines. According to the company, LinkedIn’s AI-generated copy suggestions use advanced OpenAI GPT models to leverage data from marketers’ LinkedIn page and Campaign Manager settings — including ad objectives, targeting criteria and the desired target audience — to help guide the ad creation process.
Fox News Wednesday notified Tucker Carlson’s lawyers that the former prime-time anchor violated his contract with the network when he launched his own Twitter show on Tuesday, according to a copy of a letter obtained by Axios. A breach of contract claim sets Fox News up to explore potential legal action against Carlson, a move that would intensify the already thorny public battle between the two parties. Carlson’s lawyers told Axios that any legal action by Fox would violate his First Amendment rights.
Instagram, the popular social-media site owned by Meta Platforms, helps connect and promote a vast network of accounts openly devoted to the commission and purchase of underage-sex content, according to investigations by The Wall Street Journal and researchers at Stanford University and the University of Massachusetts Amherst. The company says it is improving internal controls.
Tucker Carlson launched his promised new show, Tucker on Twitter, Tuesday with talk of the Russian invasion of Ukraine, UFOs, who killed JFK and what really went down on 9/11 — and the one-time Fox News host was a hit. In just over four hours, the low-tech 10-minute video posted on the Elon Musk-owned social media platform attracted 27 million views.
In internal forecasts, the company projected that ad sales would keep declining, handing a tough challenge to its new chief executive.
Advertisers may wonder how the reversal of YouTube’s decision to take down content that advances false claims that widespread fraud, errors or glitches occurred in the 2020 or other elections will impact ad-placement decisions. The change, which YouTube announced Friday, will not impact its advertising policies or YouTube monetization policies.
Joe Benarroch is leaving NBCUniversal for Twitter, following his former boss Linda Yaccarino, who was named CEO by Elon Musk last month. In an email, Benarroch said he would be taking on a role focusing on business operations.
Meta is preparing to block news for some Canadians on Facebook and Instagram in a temporary test that is expected to last the majority of the month. The Silicon Valley tech giant is following in the steps of Google, which blocked news links for about five weeks earlier this year for some of its Canadian users in response to a controversial Liberal government bill. Bill C-18, which is currently being studied in the Senate, will require tech giants to pay publishers for linking to or otherwise repurposing their content online.
Dr. Vivek H. Murthy urges immediate action from policymakers, tech companies and parents to safeguard against potential harms.
The lawsuit by TikTok, owned by Chinese tech company ByteDance, follows one filed last week by five content creators that looks to overturn Montana’s ban on the video sharing app. They made similar arguments including that the state of Montana has no authority to take action on matters of national security. Both lawsuits were filed in federal court in Missoula.
The U.S. Supreme Court delivered tech companies a reprieve Thursday by rejecting one lawsuit alleging social media platforms should be held liable for enabling a lethal attack on a Turkish nightclub and tossing another case back to a lower court.Those moves, coming three months after the Supreme Court heard oral arguments in the cases, preserve a law known as Section 230 that shields social media services from being held responsible for the material posted on their platforms.
The new rules in Montana will have more far-reaching effects than TikTok bans already in place on government-issued devices in nearly half the states and the U.S. federal government. There are 200,000 TikTok users in Montana as well as 6,000 businesses that use the video-sharing platform, according to company spokesperson Jamal Brown. Pictured: Montana Republican Gov. Greg Gianforte signs a law banning TikTok in the state. That law made Montana became the first state in the U.S. to completely ban TikTok.
NEW YORK (AP) — Elon Musk is welcoming a veteran ad executive to the helm of Twitter, the social media site the billionaire Tesla CEO had been running since he […]
“I am excited to welcome Linda Yaccarino as the new CEO of Twitter!” Musk wrote in a Friday tweet. He added that Yaccarino “will focus primarily on business operations, while I focus on product design & new technology.” Luring advertisers is critical for Musk and Twitter after many fled in the early months after his takeover of the social media platform, fearing harm to their brands in the ensuing chaos. Musk said in late April that advertisers had returned, but provided no details. Pictured: Musk with Yaccarino, chairman of global advertising and partnerships for NBC, at a marketing conference in Miami Beach on April 18.
NBCUniversal’s head of advertising Linda Yaccarino is in talks to become the new CEO of Twitter, according to people familiar with the situation. Yaccarino, chairman of global advertising and partnerships at NBCU, has been with NBCU for more than a decade, where she has been an industry advocate for finding better ways to measure the effectiveness of advertising. As head of NBCU’s advertising sales, she was key in the launch of the company’s ad-supported Peacock streaming service. The news comes just days before one of the biggest events of the year for NBCU, the company’s annual upfront pitch event for advertisers , which is scheduled for Monday in New York.
Tucker Carlson said Tuesday that he is planning to relaunch his show on Twitter. He said that the new show would be “starting soon,” but gave no exact date for the launch. In a message posted on Tuesday, Carlson said: “Amazingly, as of tonight, there aren’t many platforms left that allow free speech. The last big one remaining in the world, the only one, is Twitter.”
Graham Media Finding Viewers On YouTube With Solutions-Based Journalism
Graham Media’s Solutionaries is an experiment to grow a YouTube channel from zero based on solutions-based journalism. So far, so good. Overall views on Solutionaries’ YouTube channel are at 1.6 million.
The new agreement, NBCU says, “demonstrates the value of big media and big tech aligning to super-serve audiences the content they love and want, while providing incremental reach and scale for advertisers.”
Elon Musk threatened to reassign NPR’s Twitter account to “another company,” according to the nonprofit news organization, in an ongoing spat between Musk and media groups since his $44 billion acquisition of Twitter last year. “So is NPR going to start posting on Twitter again, or should we reassign @NPR to another company?” Musk wrote in one email late Tuesday to NPR reporter Bobby Allyn.