TVN FOCUS ON JOURNALISM

Is LinkedIn An Untapped Resource For TV News?

Social media experts say LinkedIn offers numerous advantages for TV newsrooms to seed their content including strong reach and relevancy for a desired audience of adult professionals and an early mover advantage.

TVN FOCUS ON SOCIAL MEDIA

Going Back To The Well To Boost TV News Audiences

Newsletters, documentaries, citizen journalism and better-quality UGC are driving better-engaged viewers in higher numbers to stations, leaders from Tegna, Graham Media and Sinclair said at a TVNewsCheck webinar last Friday, where they made clear that quality trumped novelty.

Twitter Carousels Pilot Broadens The Scope Of Newsrooms’ Tweets

A project from Twitter and Social News Desk lets newsrooms upload up to six images and videos into a single tweet, and some are already using it to offer more expansive winter weather coverage on the platform.

TVN’S MEDIA JOBS

New Jobs Posted To TVNewsCheck

New jobs posted to TVNewsCheck’s Media Job Center include openings in sales, news, engineering, social/digital, and executive management.

TVN TECH

TVN Tech | Social Media Management Gets Smarter

Vendors are offering better tools to help newsrooms plan and generate social media posts with more integrated and streamlined solutions with a view to reducing “tool fatigue” and decreasing the turnaround time on new posts.

TVN TECH

TVN Tech | Messenger App A New Tool For Breaking News

Broadcasters including Gray Television and Cox Media Group have been beta testing the new Facebook Messenger Experience app from Social News Desk enabling users to opt in for breaking news and customized content. With 1.3 billion global Messenger users and a 50%-80% open rate, it opens a key new front to reach viewers, particularly as the coronavirus crisis escalates.

TVN TECH

TVN Tech | Stations Expand Social Media News Tools

Social media platforms are fast evolving, and newsrooms that have come to rely on them are turning to new tools to keep up. From more granular analytics to better tools for incorporating social content into stories, newsrooms — and the vendors they work with on social — are moving along a sharp learning curve.

Social News Desk, ChyronHego Team To Shout

Innovative newsrooms around the globe are incorporating social media into the daily newsroom workflow. Facebook, Twitter and Instagram have become regular sources for breaking news and community-generated content. And now, ChyronHego’s social media editor, Shout, is making it easier to bring social content into news stories thanks to a newly launched integration with Social News […]

Social News Desk Names Pilolli Head Of Innovation

Social News Desk today hired Cox Media Group alumna Apryl Pilolli to help accelerate the company’s expanded social revenue growth plan. As head of innovation, Pilolli will focus on building products and strategies designed to enable Social News Desk’s roster of local news clients to increase the revenue they generate via social media. Pilolli is […]

TVN TECH

Social Media At 11 (And Other Newscasts)

TV stations are arming themselves with software that allows them to slice and dice social media to gauge audience interest in stories, share viewer feedback and even predict what stories will become larger issues in the future. Other software speeds social integration into newscasts.

App Ranks 14,000 Local Reporters, Anchors

Once per hour, the free Social Rankings mobile app from SND updates to offer a leaderboard-style display of local TV reporters and anchors by market. The talent is ranked by how much engagement their Facebook posts received in the past 24 hours. The app also shows the total engagement, total number of posts and average per-post engagement stats for each reporter and anchor by market.

New Free Social Rankings Mobile App For Stations

Social News Desk. today launched its free Social Rankings app for broadcasters. Powered by the company’s database of news organizations on Facebook, the Social Rankings app is a daily social scoreboard for newsrooms. The app allows the user to track social performance in all the markets they care about. Broadcasters will be able to see […]