Spanish-Language Nets Poised For Ad Fiesta
As Telemundo and Univision prepare to give their upfront presentations to advertisers, they expect to rake in about 20% more ad dollars than they did in 2010.
MediaPost | by TVNewsCheck
As Telemundo and Univision prepare to give their upfront presentations to advertisers, they expect to rake in about 20% more ad dollars than they did in 2010.
The total drop is pegged to lower political advertising, while the increase in core looks to come from growing sports gambling, improved auto and solid business from categories like legal Read More
TVNewsCheck‘s quarterly quick briefing on the legal and regulatory proceedings affecting broadcasters from communications attorneys David Oxenford and David O’Connor.