Watching That — a monitoring and analytics platform for the future of TV monetization — is now directly integrated with SpringServe, GAM (including AdX) and Magnite. Publishers, such as those […]
SpringServe, an independent TV ad serving platform, and IRIS.TV, a video data platform, today said that publishers can now use IRIS.TV-enabled data segments for forecasting and reaching audiences on SpringServe. This […]
SpringServe, an independent TV ad serving platform, has launched BidLink. Bidlink is designed to communicate with a publisher’s primary ad server to send dynamic programmatic demand insights from integrated video […]
Tru Optik, a TransUnion company, and an identity resolution provider across OTT and connected TV (CTV), is partnering with SpringServe, an ad serving platform for OTT and CTV, to bring […]
SpotX, a global video advertising platform, announced a strategic investment in SpringServe, an ad serving platform for over-the-top (OTT) and connected TV (CTV). Under the terms of the agreement, both […]