Nielsen: Huge Viewing For ‘Stranger Things 2’

As promised, Nielsen is releasing more and more viewership measurements it’s mined from Netflix data — including for Stranger Things 2. The company released its latest, and most interesting, SVOD measurement to date on Thursday afternoon — citing an audience of 15.8 million viewers, nearly 11 million of them adults 18-49, watching the sophomore premiere episode, “Chapter One,” within three days of its launch.