Along with the channel’s revamped branding in 2009, new strategies for formulating and distributing content online emerged. Whether it’s populating Syfy Sync (a second-screen experience for Android and iPad) or preparing for the April 2013 launch of Defiance (dubbed “the world’s first videogame/TV series hybrid”), Syfy is striving to keep pace with viewers’ ever-changing TV viewing habits while exploring new ways to entertain. Craig Engler, SVP-GM of Syfy Digital, details the channel’s tactics, including what’s resonating with viewers.
Mere minutes after NBC canceled freshman thriller The Event on the unlucky Friday, May 13, show creator Nick Wauters and executive producer Steve Stark told fans that there was a chance the drama could continue elsewhere. That possibility is now taking shape. There are talks with Syfy to pick up The Event as a miniseries.
Treasure Island, a special two-part movie event from RHI Entertainment, will premiere on Syfy in early 2012. The production stars Eddie Izzard as Long John Silver, Elijah Wood and Donald Sutherland. This new adaptation of the Robert Louis Stevenson classic is currently shooting in Puerto Rico and Ireland. Toby Regbo, who is set to appear in the […]