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SNTA: Syndies Stay Strong In Summer

TVNewsCheck | by Kevin Downey

Syndicated TV outperformed broadcast and cable TV in June with 30 of the 50 highest rated shows among 18-49s and 31 of the top 50 among 18-34s, the trade association says. “People still watch TV in the summer,” says Mitch Burg, SNTA president. “They just watch differently. As network TV ratings decline, compared to other times of the year, our ratings are consistent.”