Ensuring the flow of local and on-brand content is only one of the challenges FAST channels present — innovation to aid in discoverability remains critical, experts advise.
Executives from Sinclair, NBCUniversal Local, Cox Media Group, Nexstar’s The Hill, Samsung and Frequency will explore the programming opportunities presented by the rise of FAST channels in the streaming ecosystem at TVNewsCheck’s Programming Everywhere event at the NAB Show in Las Vegas on April 16. Register here.
