TVNEWSCHECK FOCUS ON SYNDICATION
Rohrs Bets Big On Barter For ‘Pinkertons’
John Rohrs thinks his first-run syndicated drama will be a hit for stations and his Rohrs Media Group. The barter-only show is low risk for stations, giving them exclusive programming. The question is will it be able to compete during weekends with off-net staples like Law & Order: SVU, Criminal Minds and The Closer.
The drama from Rohrs Media Group has been sold in over 70% of the U.S. for a fall launch.
