The Weather Channel is the latest media outlet to join OpenAP, the consortium of media companies working to help advertisers buy TV with some of the new methodologies they say they crave.
CF Entertainment, The Weather Channel’s owner, is suing Nielsen over its $475,000 monthly ratings fee, citing breach of contract, unfair competition and unjust enrichment.
As veterans of extreme weather coverage and robust remote production, The Weather Channel was ready for the storm the coronavirus brought to the industry. Network President Tom O’Brien says little has been upended by the pandemic, though the channel is now programming more science lessons for families sheltering at home.
Entertainment Studios has appointed Barbara Bekkedahl president of advertising sales for The Weather Group media portfolio. Bekkedahl has been with Weather Group since 2016. Entertainment Studios purchased The Weather Group/The Weather Channel in March 2018. Bekkedahl will oversee all advertising sales, advertising solutions, and advertising partnerships for The Weather Group media portfolio. Bekkedahl will work collaboratively with President of Advertising Sales for Entertainment Studios […]
The Weather Channel announced today that meteorologist Jordan Steele will be the weekday host for Quibi’s new show, Weather Today. Weather Today will join Quibi’s Daily Essentials category of programming, launching on April 6. For more than a decade, Steele has held strong meteorologist and host positions for a variety of TV stations and brings […]
The Weather Channel will discuss environmental justice with several 2020 candidates as the second part of its 2020: Race to Save the Planet special. Conversations with Democratic presidential candidates Sen. Amy Klobuchar, former New York City Mayor Michael Bloomberg and businessmen Andrew Yang and Tom Steyer will be featured.
Zero Density Partners With The Weather Channel Zero Density will provide its cutting-edge virtual studio and augmented reality technology for The Weather Channel’s Immersive Mixed Reality presentations that use the latest technology to create awareness among its audiences with visually-striking disaster scenarios. Zero Density said its hyper-realistic graphic renderings and Hollywood-level visual effects “will communicate […]
The hour-long special, scheduled to debut Nov. 7, interviews candidates at various sites chosen to illustrate the impact of climate change. Sen. Bernie Sanders, for example, speaks at the site of a devastating California wildfire and Sen. Kamala Harris along a flood-prone area of the Mississippi River.
NewsNet and The Weather Channel have openings for a news reporter/anchor and finance manager at their respective locations in Michigan and Georgia.
Beginning June 24, The Weather Channel will retirn to Verizon Fios TV customers on ch. 611. It will also become available via the Fios TV app later this fall. The Weather Channel was dropped by Verizon in 2015. “We are happy to bring Fios TV customers another trusted resource for weather information with the addition […]
The network’s Local Now streaming service A tech-driven spinoff delivers a customized local news feed for each of Local Now’s 25 premium markets, putting pressure on traditional TV newsrooms to reassess how best to serve and keep their viewers, not to mention attract new ones.
Entertainment Studios today appointed Nora Zimmett to chief content officer and EVP, overseeing live and original programming for The Weather Channel, as well as its storm coverage. She will continue to report to Tom O’Brien, president of Weather Group and EVP of Allen Media. In addition to continuing to drive the editorial and creative direction of The Weather Channel, Zimmett […]
DALLAS (AP) — A mother is suing The Weather Channel for $125 million over the death of her son, who was killed in a crash with storm chasers who worked for the cable network. Karen Di Piazza alleges Kelley Williamson and Randall Yarnall, who had a show called “Storm Wranglers,” ran a stop sign on […]
The former Nexstar and NBC executive will also hold the title of executive vice president of Allen Media, the parent company of Entertainment Studios and The Weather Channel.
The Weather Channel is a locomotive in Entertainment Studios’ portfolio of businesses generating sizable cash-flow profit, enlarging entrée to advertisers because of its heft and, in what is often unappreciated by outsiders, serving as a media-technology engine. To keep the Weather Channel cable network relevant in an era when information is readily available online and via personal devices, the linear basic cable network jazzes up its presentation with flashy media tech.
City Attorney Michael Feuer said Friday that users of the popular app are misled to think their location data will only be used for personalized forecasts and alerts.
The Weather Channel-owned streaming service Local Now has upgraded its experience for users in 25 U.S. markets, adding more in-depth analysis, more localized content and new exclusive segments hosted by a variety of talent, including Sasha Rionda, Local Now’s first dedicated host. The markets with an upgraded experience for users: Atlanta, Austin, Baltimore, Boston, Charlotte, […]
When a hurricane hits, atmospheric pressure drops — but political television commercials on The Weather Channel spike. The number of campaigns and outside groups airing political commercials on The Weather Channel has risen dramatically this week as Hurricane Florence bears down on the Carolina coast, according to a top media research company that keeps tabs on cable advertising.
The purchase of the No. 1 weather news network is the latest acquisition by Allen’s Entertainment Studios. The price is estimated at $300 million.
John Coleman co-founded The Weather Channel and was the original meteorologist on ABC’s Good Morning America during a six-decade broadcasting career but who later drew people’s anger for his open skepticism about climate change being man-made, has died. He was 83.
As part of the collaboration with The Weather Channel for its “Chasing Eclipse 2017” live stream, special coverage from Tegna’s six solar eclipse communities will be featured on weather.com, on The Weather Channel app and across social media. The station group will also partner with Facebook for the #EclipseLive Facebook Live stream.
The Wall Street Journal‘s Joe Flint reports Sinclair Broadcast Group has expressed interest in acquiring the Weather Channel’s TV operations from private-equity firms Bain Capital LLC and Blackstone Group LP, and Comcast Corp.’s NBCUniversal. The sources say the deal could be valued at about $100 million. WSJ subscribers can read the full story here.
The Weather Channel has been named the 2016 Harris Poll EquiTrend TV News brand of the Year for the sixth consecutive year. The Weather Channel received the highest equity score among a subset of brands evaluated in the TV News Category. “We’re honored to be named the highest ranked TV News brand for the sixth year in […]
The Weather Channel provides weather-related, lifestyle content to the Hearst stations websites. But the one part of the partnership that especially benefits local advertisers is the ability for them to target audiences on The Weather Chanel’s website.
Patriot Media Group, a division of U.S. International Media, has been appointed as the sales representative for The Weather Channel’s Closed Captioning sponsorships. “We are excited to partner with Patriot Media Group and Caption Colorado to bring the best in class captioning services to The Weather Channel,” said Jeremy Jones, director of television products for […]
Hearst-owned NBC affiliate WYFF Greenville, S.C. (DMA 37), and The Weather Channel have formed an exclusive local partnership to provide audiences expanded local, regional and national weather information. The partnership will enable WYFF to offer its advertisers the ability to target the large user base of The Weather Channel online and in the company’s ubiquitous […]
It’s now available via live streaming online to most TV subscribers, and able to deliver critical live coverage online during severe weather events.
The Weather Co. is shaking up its management ranks and bringing in former Dish Network executive Dave Shull to operate a “newly formed, fully integrated division” called The Weather Channel Television Group. Shull will oversee programming, distribution, broadcast operations, video technology and addressable TV advertising platforms. He’ll report to David Kenny, Weather Co. chairman-CEO. David Clark, president of The Weather Channel, and other execs will report to Shull.
The annual IRE Awards recognize outstanding investigative work and help identify the techniques and resources used to complete each story. This year’s winners included WVUE New Orleans and KHOU Houston. Other TV winners included Telemundo, The Weather Channel and PBS Frontline.