In an effort to hook a larger audience for a fledgling drama, TNT will stream Claws on Twitter following its TV premiere on June 11. In what TNT parent Turner is calling the first time a cable drama has been streamed on Twitter, the premiere episode will air on Twitter at 10 p.m. ET after its 9 p.m. airing on TNT. TNT is also planning on having series stars Niecy Nash, Carrie Preston, Jenn Lyon, Judy Reyes and Karrueche Tran live tweet during the TV premiere.
Kevin Reilly, a veteran network executive, aims to transform two cable networks that have come to be known for the repeats they carry.
The 2017 NCAA Men’s Basketball Tournament has brought in slightly more in national TV advertising dollars through the early rounds leading up to the Final Four this weekend. So far, it has pulled in $748.6 million for CBS, TBS, TNT and truTV, according to iSpot.tv — up 2% versus a year ago. There have been some 224 brands with 514 spots, airing 8,168 times.
Other big events have taken hits in 2017. But the NCAA men’s tourney is off to its best start in more than two decades. Credit close games on Sunday in part.
There’s nothing wrong with obsessing over the Big Dance. But maybe don’t stream games at work, the Defense Department tells employees, warning the department’s network could be overwhelmed.
Games on CBS and Turner Sports will feature breathtaking finishes and surprising winners as the field is culled to 32 teams over the next 48 hours. Get your bracket ready.
The tournament generated a record $1.24 billion in national ads in 2016, up 5% and a new record. Meanwhile, audiences for the final rounds have shrunk since moving to cable.
Kantar Media says “March Madness” generated $1.24 billion in national TV advertising spending in 2016 airings on CBS and Turner networks (TBS, TNT and truTV), up 4.7% versus 2015. Kantar says these gains are in line with 2% to 5% annual gains — keeping pace with annual TV rights fees increases.
While league sponsors snapped up much of the in-game inventory, some newcomers managed to elbow their way into the lineup.
NEW YORK (AP) — TNT will use broadcast teams featuring only former players and no traditional play-by-play men during five NBA doubleheaders later this season. The “Players Only” schedule runs Monday nights from Feb. 27 to March 27 and includes matchups such as Golden State-Oklahoma City on March 20 and Cleveland-San Antonio a week later. […]
HOUSTON (AP) — Craig Sager never once thought about giving up as he battled cancer for more than two years. “Man, life is too beautiful, too wonderful, there’s just too many things,” he said in late August. “It’s not just you. It’s your family and kids and all. Fight. Fight until the end. Fight as […]
TNT, TBS and CNN are the latest major additions to AT&T’s soon-to-launch virtual-MVPD service, DirecTV Now, following a comprehensive carriage renewal agreement signed between AT&T and Turner Networks.
Turner has landed exclusive basic cable rights to the Star Wars film franchise for TNT and TBS. The deal includes the network premieres of last year’s Star Wars: The Force Awakens and the upcoming Rogue One: A Star Wars Story, as well as five of the six original Star Wars films, as well as the network television premieres of three future installments.
TNT’s crime-fighting duo, Rizzoli & Isles, solved their final murder mystery last Monday, capping a successful seven-season run. Turner execs retired the show because it wasn’t connecting with throngs of younger viewers. Canceling a beloved TV show is just one of several surprising steps Turner has taken to stand out in an increasingly crowded market. Turner has slashed the number of commercials in its original dramas on TNT — an almost unheard of move in the TV industry — as well as switched to more provocative fare.
HOUSTON (AP) — The chemotherapy has diminished Craig Sager’s once lustrous chestnut hair to a few unruly strands, and on this day of hope a simple green T-shirt and blue shorts adorn the man known by millions for his ostentatious wardrobe and easy rapport with the NBA’s elite. He methodically extended a long, skinny arm […]
HOUSTON (AP) — The son of TNT basketball broadcaster Craig Sager says his father is set to undergo a third bone marrow and stem cell transplant Wednesday as he continues his cancer fight. Craig Sager II announced the procedure on Twitter on Tuesday, saying the marrow will be provided by an anonymous donor. NBC announced last month […]
TNT is adding a Monday night doubleheader package to its NBA coverage, starting with an NBA Finals rematch on Martin Luther King Jr. Day. The Cleveland Cavaliers will visit the Golden State Warriors on Jan. 16, returning to the arena where they won their first championship with a victory in Game 7. The Oklahoma City […]
Turner’s experiment with reduced ad loads of up to 50% on TNT’s new drama Animal Kingdom this summer has been so successful that the company is already planning on expanding its scope over the next two years.
NBA’s networks TNT, ESPN and ABC all witnessed higher national advertising revenues so far through three rounds of the NBA playoff season.