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DMA 85

Tom Bier Named GM Of WISC Madison, Wis.

Channel3000.com | by TVNewsCheck

The VP-station manager of the Morgan Murphy Media-owned CBS affiliate was formally named VP-general manager after serving as acting GM since September following the resignation of David Sanks in September. Bier has been at WISC for 37 years, including 23 years as the station’s news director.