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New Senate Attack On Ad Tax Deduction

Ad Age | by TVNewsCheck

Tom Harkin (D-Iowa) and Richard Blumenthal (D-Conn.) have introduced a bill called the Stop Subsidizing Childhood Obesity Act, that would prohibit deductions of expenses from the advertising of foods and beverages of “poor nutritional quality” that are marketed to kids. The proceeds would go to a government program that provides fresh fruit and vegetable snacks to low-income school children.