Trust Project Wants To Rebuild Media Trust

A new global initiative is launching today with the ambitious goal of creating transparency standards that help people easily assess the quality and reliability of journalism. According to the nonpartisan Trust Project, leading media companies representing dozens of news sites will begin to display what they’re calling Trust Indicators. The labeling is meant to provide clarity on the organizations’ ethics and other standards, the journalists’ backgrounds, and how they do their work. The indicators will also begin appearing on popular social platforms, such as Facebook, and in search engines.