Continuing to pursue TV-related ad deals, Twitter disclosed an “upfront” deal with The CW and Ford Motor Co. for its Twitter Amplify effort. Starting Oct. 4, The CW is creating social media videos — weekly recaps, highlights, via fan tweets and CW sneak peek content — for a number of its shows.
Twitter Amplify
April 23, 2024
Editor on Duty: Mark K. Miller
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