Under the agreement, the U.S. will issue one-year multiple-entry visas to Chinese journalists and will immediately initiate a process to address “duration of status” issues, China Daily said. China will reciprocate by granting equal treatment to U.S. journalists once the U.S. policies take effect, and both sides will issue media visas for new applicants “based on relevant laws and regulations.”
Ad Spend To Increase, Except At TV Nets
There’s encouraging news for just about everyone except the broadcast networks — and the usual suspects among fading traditional media — in the latest ad forecast out this morning from Zenith Optimedia. Overall U.S. ad spending growth will accelerate from 3.6% this year to 3.8% in 2013 and then to 4.7% in 2014. But the broadcast networks are headed in the other direction with sales going from -1% in 2012 to -2.5% in 2013 and -3.0% in 2014.