upfronts
Media Buyers: Upfront Deals Remain Solid
Don't expect marketers to get into a panic over the current stock market gyrations — not even taking the rare and drastic measures to …
CAB Eyes Cable Upfront Haul At $9.29 Billion
After a frenzied selling season that saw top-tier cable network groups writing price increases of as much as 15%, the final tally for the …
upfronts 2011
Univision Reports Robust Upfront Sales
Univision Communications, the largest Spanish language network in the United States, has completed its sale of commercial time ahead of the …
upfronts 2011
Upfronts: $9.2B For Big 5, $2.2B For Syndie
The upfront ended with the Big 5 English-language broadcast networks moving $9.2 billion in commercial time. That's less than the $9.5 …
upfronts 2011
ABC Wraps Up Its Upfront Sales
The network averaged 11% to 12% price increases for $2.3 billion to $2.4 billion in commitments, according to industry estimates.
upfronts 2011
CW Pulls In $400M-$420M In Upfront
The CW has completed its upfront sales process, notching between $400 million and $420 million in ad commitments from marketers for its …
upfronts 2011
NBC Jumps Into The Upfront Fray
NBC has begun writing "upfront" business in earnest, the last of the big broadcast networks to get under way in this year's haggling, while …
upfronts 2011
CW Poised to End Upfront With 11% Increase
The CW is poised to complete its upfront selling by the of day Friday, garnering an average price increase for primetime ad inventory of 11 …
upfronts 2011
Buyers Balk At CBS, Lower Rates Negotiated
CBS is starting to make some upfront prime-time advertising deals at low- to mid-teen price increases — down off initial 18% pricing, …
upfront 2011
Analyst Lowers ABC, NBC Upfront Estimates
With Fox having finished its primetime upfront advertising sales, Miller Tabak analyst David Joyce on Friday slightly lowered his …
upfronts 2011
Fox Wraps Upfront With 10%-11% Increases
Fox on Thursday said that it had concluded its primetime upfront advertising sales, but buyers were taking their time with the other …
upfronts 2011
ABC Upfront Registers 9% CPM Gains
ABC and CW have been active in making some media agency upfront deals -- following Fox's move, now nearly completing its TV upfront market …
upfronts 2011
CBS’s Opening Upfront Bid: 18% Price Hike
CBS is pushing against advertisers' stance that they shouldn't be paying solid double-digit increases for TV time in the fall. The Tiffany …
upfronts 2011
Upfront In Motion, Networks Could Get $9.2B
Two networks — Fox and ABC — were interested in moving the upfront market late this week, according to media-buying executives. …
upfronts 2011
Upfront Breaking As Fox Cuts First Deals
The upfront advertising market got rolling Thursday night as Fox cut deals with many of the major agencies, according to multiple sources in …
upfronts 2011 analysis
Assessing The Networks’ Fall Schedules
This year's upfront, however, was nearly surprise free. The networks did gravitate toward comedy more heavily than in the past, but that …
upfronts 2011
Upfronts Are Over, Let The Haggling Begin
The networks' upfront presentations to advertisers are over — now the haggling begins. Fox was the first of the Big Five …
NEWS ANALYSIS
Fall TV Lineups Focus On Funny Femmes
The broadcast networks, hoping to appeal to women viewers, have female leads in most of the 10 new comedies rolling out this fall. But all …
commentary by Eric Deggans
Winners, Losers In The New Fall Schedules
The tensest time in the TV industry is nearly behind us.That's because the big broadcast networks are nearly done rolling out their …
upfronts 2011
CW Slots ‘Ringer’ For Fall, ‘Hill’ In Midseason
The CW's fall schedule includes the new shows H8R, Hart of Dixie, The Secret Circle and Sarah Michelle Gellar's Ringer, and a move to …
upfronts 2011
Nets, Uneasy About NFL, Chase Early Ad$
With the NFL season in limbo and more than $3 billion in ads at stake, TV executives hawking their new lineups are seeking firm commitments …
Upfronts 2011
Univision Launching 3 Networks Next Season
The Spanish-language giant will offer novelas, sports and news their own home. A closer partnership with Televisa means nearly 500 hours of …
upfronts 2011
Turner To Ad Executives: Please Stand By
The Turner Broadcasting upfront presentation was besieged by technical problems Wednesday morning, leading a stream of advertisers to head …
upfronts 2011
Discovery Ups The Stakes In Hispanic Media
Discovery said that its Hispanic properties — two cable channels, Discovery en Espanol and Discovery Familia — would benefit …
upfronts 2011
CBS Tuning Up, Not Overhauling, Its Lineup
CBS announced its new 2011-12 primetime schedule today, ordering five new series and making key time-period moves for CSI and The Good Wife …
Upfronts 2011
ESPN Flexes Its Marketing Muscle
With live sports gaining ratings and growing ad revenues, ESPN used its upfront presentation Tuesday to reinforce its position, introduce …
upfronts 2011
Telemundo Signs Cristina Saralegui
Telemundo confirmed at its upfront presentation on Tuesday what had been rumored for several months, that it has signed Cristina Saralegui, …
upfronts 2011
CW Picks Up Three Shows For Fall
Ringer, starring Sarah Michelle Gellar, was originally developed by CBS which then passed it on to its sister network. The Secret Circle …
upfronts 2011
CBS Cancels ‘Suspect,’ Renews ‘CSI: NY’
CBS decided the fate of two of its spinoff series today, canceling freshman drama Criminal Minds: Suspect Behavior and renewing CSI: NY for …
upfronts 2011
ABC Hopes Upfront Cements Its Comeback
Paul Lee, the network's new entertainment president, is to unveil his first primetime schedule before hundreds of advertisers today to kick …
upfronts 2011
Univision Doubles Down On Consulting Group
The Spanish-language media company will invest nearly $20 million annually in its effort to educate and potentially land new marketers.
upfronts 2011
Donald Trump Won’t Run For President
Donald Trump told an audience of NBC advertisers at the network's upfront presentation in New York today that he'll drop his potential …
upfronts 2011
Fox Rolls Out Strongest Fall Lineup In Years
This morning the network introduced its fall lineup, and it looks to be Fox's strongest fall schedule in years, thanks to the highly …
upfronts 2011
Fox’s Fall Hopes Rest On Cowell, Spielberg
Fox's biggest bets for fall are two projects already in the works: Simon Cowell's new singing contest, The X Factor, to inherit American …
upfronts 2011
Television’s $9.2 Billion Pageant Begins
Starting today, the Big Five broadcast networks will wine and dine and hopefully wow Madison Avenue and their clients, America's biggest …
upfronts 2011
TV Nets Expect Jump In Ad Spending
As network executives start to share with advertisers and agencies their schedules for 2011-12, ad revenue could grow by as much as $1 …
UPFRONT 2011
After Weak Season, Nets Strive for Fresh Ideas
Acknowledging that last season's new shows were a washout, the networks are promising something different.
upfronts 2011
CBS Cancels ‘S#*!,’ ‘Defenders,’ ‘Mad Love’
The network has axed three freshman series ahead of its upfront presentation this week in New York.
upfronts 2011
NBC Rediscovers Women In New Schedule
Just three months after its new programming chief officially took over, mired-in-fourth-place NBC has unveiled a new primetime slate that …
upfronts 2011
ABC Cans ‘Brothers & Sisters’ And ‘V’
It's official, there will be no sixth season of ABC's family drama Brothers & Sisters. And V won't return for a third season either. …
upfronts 2011
NBC Continues Its Pickup Spree
It adds Chelsea Handler's comedy, Hank Azaria's Free Agents, Bent, BFFs; renews Chuck; and cancels Law & Order: Los Angeles and Event.
upfronts 2011
Spanish-Language Nets Poised For Ad Fiesta
As Telemundo and Univision prepare to give their upfront presentations to advertisers, they expect to rake in about 20% more ad dollars than …
upfronts 2011
High Stakes For NBC In Fall TV Season
With networks showcasing their fall lineups next week, no network has more riding on the outcome than NBC. The former powerhouse looks to be …
upfronts 2011
NBC Developing Newsmag With Williams
NBC is developing a weekly newsmagazine to be hosted by Nightly News anchor Brian Williams. The show, described as "hard news with …
upfronts 2011
NBC’s Fall Season Taking Shape
As NBC's upfront fast approaches, the network picks up Awake, The Playboy Club and Grimm and renews Parenthood and Harry's Law.
upfronts 2011
Spike TV Picks Up Six Unscripted Pilots
upfronts 2011 analysis
Why Fox Shook Up Its Fall Schedule
Despite the rage of fans, Tuesday night’s Fox massacre is meeting with approval from a number of top talent reps. Their view: The …
upfronts 2011
NBC Pickups Include ‘Smash,’ ‘Suspect’
NBC begins its upfront orders with a Steven Spielberg musical drama, a crime reboot and comedies starring Whitney Cummings and Christina …
upfronts 2011
NBC To Announce Schedule A Day Early
Peacock watchers, clear your Sunday: NBC will announce its upfront slate a day ahead of its presentation to advertisers. Though the network …
upfronts 2011
Fox Pulls The Trigger On Its Upfront Pickups
The network adds new series, including J.J. Abrams' drama Alcatraz, comedy The New Girl and Bones spinoff The Finder. Human Target, The …