The decision by UCLA and USC to join the Big Ten further consolidates power within two college conferences and escalates the rivalry between their two biggest media partners, Fox and ESPN. The Big Ten said Thursday that the schools, which have large fan bases and famous histories in football and basketball, will join the conference in 2024. Their arrival will benefit Fox Corp., which owns 61% of the Big Ten Network through a joint venture and just renewed its deal with the conference.
USC
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