CNN has acquired the tech and talent behind Beme, a social sharing app that looked to a “more authentic” form of news sharing among millennials, the company said Monday. The app, which was bought for an undisclosed sum, will shut down with the acquisition and its 12 employees will join CNN. Beme’s ideas will get free rein as a standalone venture modeled after CNN’s Great Big Story.
Victor Hernandez, CNN’s program manager for editorial systems, says wearable technology such as Google Glass is coming and media companies would do well to see it intertwined with users’ behavior on their other screens. Hernandez also says that user-generated content has been elevated to a new level of importance, holding an equal footing with the network’s professional journalism.