Music video network Vevo has partnered with VIDAA, a smart TV operating system (OS), to launch the Vevo app on VIDAA-powered smart TVs, including models by Hisense and Toshiba, helping grow Vevo’s connected TV and OTT footprints. The new Vevo app provides millions of Hisense and Toshiba smart TV users with access to hundreds of […]
Music video platform Vevo has partnered with Magna and IPG Media Lab and revealed significant findings around the nuances of multicultural audiences’ video viewing behavior. “The Anatomy of a Video Experience: A Multicultural Study” explores how audiences consume content across multiple devices and their motivations around viewing habits. Understanding these subtleties is key for advertisers […]
Vevo, an all-premium music video platform, today made its catalog of music videos available through genre-curated linear channels on Pluto TV. Vevo will roll out 10 all-new channels featuring official music videos, original content and more with Vevo POP launching first on Nov. 12 with more genre-curated music experiences to follow, including a special “Holiday-themed” […]
The Google-owned video service this week renewed its agreement with music video and content distributor Vevo. As part of the deal, YouTube is investing in the company. Terms of the deal, as well as the timing of the agreement, were not disclosed.