Back to TVNewsCheck Home

Hours Spent Watching Video Rose 33% In 2019

FierceVideo | by Ben Munson

TV, Newspaper Sites Lead Video Viewing

MediaPost | by TVNewsCheck

During the fourth quarter, brands saw average video viewing time double to just over two minutes, as the overall number of views also doubled. This suggests marketers are improving the quality of their content and connecting with receptive audiences, according to the latest quarterly study from Web video ad and analytics firm TubeMogul and video provider Brightcove.