MARKET SHARE

WAPT Helping Mississippi Voters Make A More Informed Choice For Governor

MARKET SHARE MONDAY MEMO

Local TV Stations Evolving Social Media Use As Platforms Change

TV stations are finding ways to use social media to engage users with their product and talent. Learn what one station GM says is the most powerful way of using social media right now.

MARKET SHARE MONDAY MEMO

Is Social Media Still Important For Local TV Audience Development?

Creative services directors and marketing managers at stations owned by Hearst, Nexstar, Scripps, Tegna and Morgan Murphy weigh in on how they’re using social media and the results they see.

WAPT Jackson’s Christana Kay Earns AMS CBM Designation

Christana Kay, weekend meteorologist at Hearst’s ABC affiliate WAPT Jackson, Miss., has earned the American Meteorological Society’s Certified Broadcast Meteorologist (CBM) designation, a professional recognition of the quality of their […]

WAPT Jackson Names Cheryl Stroy Assistant News Director

Hearst Television’s ABC affiliate WAPT Jackson, Miss., has appointed Cheryl Stroy its new assistant news director. Stroy brings over two decades of experience in local news, which, the station says, […]

WAPT Jackson Names Brett Schutt General Sales Manager

He brings three decades sales experience to the Hearst ABC affiliate in Mississippi’s capital city.

MARKET SHARE

WAPT Video Takes Viewers Inside The Station To Show How News Is Made

WAPT Jackson, Miss., created a video showing the behind-the-scenes of the inner workings of the station so that when their meteorologists, reporters or anchors visit classrooms or give presentations, they can share the inside story of what they do, and how they do it.

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‘GMA’s Robin Roberts Helps WAPT Provide Aid To Mississippi Tornado Survivors

WAPT Ups Lee Neely To News Director

The Hearst ABC affiliate in Jackson, Miss., promotes the assistant ND to succeed the departing Rick McLaughlin.

WAPT Names Thomas Michael Petti Director Of Engineering

MARKET SHARE

WAPT Jackson Collects School Supplies For Families In Need

Peter Keith Promoted To WAPT Jackson GM

He will be succeeded as general sales manager at the Hearst ABC affiliate in Mississippi by Ayanna Carver.

WAPT Jackson Combines Evening, Morning News Teams For Single-Take Promo

WAPT Jackson’s Cecil Hannibal Joins Morning Team

Hearst-owned ABC affiliate WAPT Jackson, Miss., reporter Cecil Hannibal has been promoted to the Morning News team as a news anchor. He joins anchor Erin Pickens and meteorologist Adam McWilliams on the […]

WAPT Anchor And Family Held At Gunpoint During Carjacking

WAPT Names Moyné Brewton National Sales Manager

Hearst Television’s ABC affiliate WAPT Jackson, Miss., has appointed Moynè Brewton national sales manager, effective June 14. Brewton has more than 10 years of experience in sales team and account […]

WAPT Knocked Off Air By Lightning For Two Hours

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How TV Stations Are Connecting With Their Communities

TV stations make meaningful contributions and connections in a variety of beneficial ways with their communities. Here’s a round-up of how some stations are helping and serving their communities.

WAPT Adds 9 P.M. Newscast On Subchannel

WAPT Jackson Launches Public Affairs Show

WAPT Taps Charles Jackson As Digital Sales Manager

Hearst Television ABC affiliate WAPT Jackson, Miss. (DMA 95), today named account executive Charles D. Jackson to digital sales manager. “Throughout his career, Charles has been a superstar seller. He […]

MARKET SHARE

WAPT Jackson Expands Late Newscast To An Hour

DMA 92: JACKSON, MS

Joe Cook Joins WAPT Jackson As Sports Director

Hearst-owned ABC affiliate WAPT Jackson, Miss., has hired Joe Cook as sports director. He will anchor the weekday evening sports segments of the 16 WAPT News and joins the long-running Blitz […]

DMA 92: JACKSON, MS

Christana Kay Landress Joins WAPT Weather Team

Hearst-owned ABC affiliate WAPT Jackson, Miss. (DMA 92), has added meteorologist Christana Kay Landress as weekend morning meteorologist. The WAPT weather team is led by chief meteorologist David Hartman and […]

DMA 92: JACKSON, MS

Rick McLaughlin Named WAPT News Director

Hearst promotes the assistant news director of its WESH Orlando, Fla., to lead its news team in Jackson, Miss.

MARKET SHARE | 92: JACKSON, MS

WAPT Promo Promises Urgent, Unique News Coverage

MARKET SHARE | 92: JACKSON, MS

WAPT Airing Miss Black America Pageant

DMA 92: JACKSON, MS

WAPT Jackson Expands Saturday Late News

Hearst-owned ABC affiliate WAPT Jackson, Miss. (DMA 92), is expanding its Saturday 10 p.m. newscast. Starting Jan. 19, 16 WAPT News at 10 p.m. will air until 11:05, providing a […]

MARKET SHARE | DMA 92: JACKSON, MS

2,321 Turkeys Set Record For WAPT

DMA 95: JACKSON, MS

Peter Keith Joins WAPT As Gen. Sales Mgr.

He returns to the Hearst ABC affiliate in Jackson, Miss., after spending the past two years at co-owned WVTM Birmingham, Ala.

 

DMA 95: JACKSON, MS

Yve Jones Named WAPT News Director

Hearst’s Jackson, Miss., ABC affiliate WAPT has named Yve Jones news director. She begins at the station Jan. 4, joining from KHBS-KHOG Ft. Smith, Ark., where she has been assistant news director.

DMA 95: JACKSON, MS

Mississippi Reporting Legend Bert Case Dies

DMA 95

Michael Neelly Named GM Of WAPT Jackson

The longtime Hearst Television news executive is tapped to succeed the retiring Stuart Kellogg as VP-GM of the group’s ABC affiliate in Mississippi.

DMA 95

WAPT Jackson GM Stuart Kellogg To Retire

The leader of Hearst’s ABC affiliate since 1991 will retire at year’s end, following 40 years in television that began while still a student at Syracuse University.

DMA 94

WAPT Jackson, MS, Hires Two Journalists

DMA 93 (JACKSON, MS)

Brittany Bell Joins WAPT As Meteorologist

Hearst Television’s ABC affiliate WAPT Jackson, Miss. (DMA 93), has added meteorologist Brittany Bell to its weekend evening newscasts. Bell joins WAPT from Hearst’s KHBS-KHOG duopoly in Fort Smith-Rogers, Ark. […]

DMAS 37 & 93

Hearst Names New NDs At WYFF, WAPT

Bruce Barkley will head its WYFF Greenville-Spartanburg-Anderson-Asheville’ news operations and will be succeeded as news chief at WAPT Jackson, Miss., by Ben Hart.

DMA 93 (JACKSON, MS)

Keegan Foxx Joins WAPT Morning News

Hearst Television-owned ABC affiliate WAPT Jackson, Miss. (DMA 93), has added Keegan Foxx as co-anchor with Megan West and meteorologist Ethan Huston on weekday mornings from 4:30 to 7 a.m. […]

DIGITAL DMAS

Jackson Online Media Scores With Football

In Mississippi’s capital, the city’s local online media players are taking advantage of the region’s love for high school and college football to drive traffic to their websites.

DMA 90

WAPT Adds A.M. Anchor, Sports Director

Hearst Television’s ABC affiliate WAPT Jackson, Miss. (DMA 90), is adding new talent to its morning news desk. Travell Eiland is joining Megan West as coâ€Âanchor of 16WAPT News This […]