Is Your Best Idea For Newsroom Innovation Sitting Just Down The Hall?

When news director Matt Kummer got word that the Gray-owned ABC affiliate would need to add a half-hour newscast to replace Family Feud at 4:30, his first reaction was to round up the usual suspects, including sports director Chris Roth. Kummer says Roth “pitched me on an idea that would essentially use the knowledge of our people — our solid journalists, anchors, reporters — to take a more in-depth look at the day’s news.” Above, Roth with reporter Brittany Schmidt.

WBAY News Van Runs Into COVID-19 Testing Site

MARKET SHARE | DMA 68

Green Bay’s WBAY Earns 3 Regional Murrows

DMAS 68, 101, 202

Gray Closes Station Buys In 3 Markets

The $278 million in deals adds stations in Green Bay, Wis., and Davenport, Iowa, as well as three in Fairbanks, Alaska. It now owns 100 stations covering 10.1% of the U.S.

DMAS 68 & 101

Gray Buying Two Nexstar Spinoffs For $270M

It is acquiring ABC affiliate WBAY Green Bay, Wis., and NBC affil KWQC Davenport, Iowa, both currently owned and operated by Media General that are being divested as part of the Nexstar-Media General merger.

 

NETNEWSCHECK SOCIAL SCORECARD

In Green Bay, WLUK Tops Social Media

Sinclair-owned Fox affiliate WLUK leads local media in Green Bay-Appleton, Wis., on social media in both overall actions and total fans/followers according to Shareablee data. Media General’s ABC affil WBAY is its closest competitor, but leaves plenty of breathing room.

MARKET SHARE (DMA 68: GREEN BAY, WI)

Rex Mark Celebrates 50 Years As WBAY Tech

DMA 68 (GREEN BAY, WI)

WBAY GM Don Carmichael To Retire

The head of Media General’s ABC affiliate in Green Bay, Wis., is stepping down at the end of the year after 21 years at the station.

DMA 71 (GREEN BAY, WI)

WBAY Sat Truck Rolls, No One Injured

DMA 71 (GREEN BAY, WI)

WBAY Photographer Joe Smrekar Dies

DMA 71 (GREEN BAY, WI)

WBAY News Director Tom McCarey To Retire

He will step down from the Green Bay, Wis., ABC affiliate next year.

DIGITAL DMAS: GREEN BAY, WI (69)

Packers Help Lead Green Bay Into Digital

Green Bay’s NFL franchise long ago earned the city the nickname “Titletown, USA,” but now the small market’s local media outlets are finding that news and information about the Packers can help them drive big traffic to their sites and open up opportunities for experimentation.

DMA 69 (GREEN BAY, WI)

WBAY Begins Broadcasting In HD With New Set