WBBH Fort Myers

Waterman Broadcasting’s NBC affiliate WBBH Fort Myers, Fla., is being sued for defamation, along with two of its anchors and one of its reporters, by State Attorney Stephen Russell after an investigative report that aired in November left Russell, according to his lawsuit, with “hurt feelings.”

Waterman Broadcasting has signed a long-term TV measurement agreement with Rentrak for its Fort Myers, Fla., duopoly of WBBH (NBC) and WZVN (ABC). In addition to Rentrak’s daily demographic and household ratings, the stations will use Rentrak’s political Advanced Demographics as selling currencies for the upcoming election.   “We have been watching Rentrak’s growth and […]

WTHR Indianapolis GM John Cardenas thinks so, having seen the news ratings at the NBC affiliate (and the related ad revenue) rise along with the usage of its digital offerings. WorldNow, WTHR’s digital technology provider, thinks so, too. It’s been preaching that a real commitment to digital will pay off at noon, 6 and 11, but not all its clients are entirely convinced.

WBBH, the NBC affiliate in Fort Myers-Naples, Fla. (DMA 62), relies on Studio Technologies’ Live-Link Jr. Remote Camera System for its recently deployed HD satellite truck. The Live-Link Jr. camera and truck units connect through two strands of single-mode fiber optic cable to carry one 3G/HD/SD-SDI video path in each direction along with embedded audio. […]