With its building flooded out, Sinclair’s WCTI New Bern, N.C., had to get creative to bring its viewers news coverage of Hurricane Florence. Facebook carried the load for a few days, and then when it got back on the air, producing newscasts from locations all over town kept viewers in the know. “We have a lot of young people here and I’m impressed by how well they’re taking it and how well they’re doing. They know they have a task,” said Sean Finn, WCTI’s creative services director.
WCTI Greenville, N.C.’s newsroom and studio are still not operational after it flooded during Hurricane Florence. But that hasn’t stopped the staff of the Sinclair ABC affiliate from putting on a newscast every night.
Rising water forced a North Carolina TV station to evacuate its newsroom in the middle of Hurricane Florence coverage. Hours before the storm made landfall Friday, workers at Sinclair’s ABC affiliate WCTI had to abandon their studio.
Matt Bowman is tapped to lead WCTI and WYDO in New Bern-Greenville-Jacksonville, N.C. He will be succeeded at WXLV-WMYV Greensboro-Winston Salem, N.C., by those stations’ Sales Director Allison Aldridge.
Bonten-owned ABC affiliate WCTI holds a solid lead of local media competition among Greenville, N.C., media on social, according to data from Shareablee over the last six months. Gray’s NBC affil WITN, meanwhile, captured the highest number of fans/followers on social.
The former news director of WETM Elmira, N.Y., Scott Nichols, will head up news operations at WCTI New Bern, WFXI Morehead City and WYDO Greenville.