AMC Networks has enabled advertisers to buy live linear inventory programmatically on three of its networks — an industry first, according to the media company. Starting this month, programmatic buying is fully operational on AMC, WE TV and BBC America. The company worked with FreeWheel, The Trade Desk and Canoe Ventures to implement the technology.
Marc Juris is stepping down as president and general manager of WE tv. He will leave the AMC network at the end of the year after seven years in the job. There is no immediate replacement.
Netflix leads off-network launch with previous-season episodes of the CBS drama currently available for streaming. WE tv to launch the series on cable in 2018. CBS O&Os will serve as launch group for broadcast syndication beginning in fall 2018.
New Reality Show Set On Tropical Island
NEW YORK (AP) — A relationship therapy TV show that premieres Friday gives most participating couples the same prescription: Go into a modular, windowless room onstage and have sex while […]
Can A Millionaire Find Love Among 24 Women?
WE tv has green-lit its next original series, Sinbad’s Family Affair, showcasing the life of comedian Sinbad and his family. Six, one-hour episodes “will capture the ups and downs the […]