TikTok is not as well known as Instagram or Twitter, but WFOX’s Bridgette Matter thinks it may just replace them as the next big platform. That’s why the Jacksonville anchor/reporter jumped on board. Matter says that her station, like everyone else, talks about how important it is to interact with social media, but “no one’s focusing on TikTok … yet.”
Cox Media Group moves Omesh Somaru from San Francisco to head sales for the Jacksonville duopoly of WJAX-WFOX.
The Cox Jacksonville, Fla., Fox station will add an hour of news on Jan. 11 with the first half hour also airing on CBS affiliate WJAX.
With new anchors, new call letters and a new pace, Action News on WFOX and WJAX presents itself as an alternative to the long-established brands of News4Jax (WJXT) and First Coast News (WTLV and WJXX).
The Cox-owned Fox affiliate in Jacksonville, Fla., will begin 6-9 a.m. Saturday and Sunday news broadcasts beginning this week.