Campaigns and PACs are also spending on down-ballot races and issues, say executives from NBCUniversal Local, E.W. Scripps, Sage Media Planning and WideOrbit during a TVNewsCheck webinar last week. Pictured (clockwise from top left): moderator Paige Albiniak, TVNewsCheck; Bobby Mushroe, Sage Media Planning; Will Hildebrandt, NBCU Local & Telemundo; Samantha Osborne, E.W. Scripps; and Sean Harrington, WideOrbit. Watch the full video here.
Leading executives from NBCUniversal Local, E.W. Scripps, Sage Media and WideOrbit will discuss how station groups are creating opportunities across all media for political advertising in 2024 and how agencies are planning their buys in a TVNewsCheck Working Lunch Webinar on March 5 at 1 p.m. ET. Register here.
Three New Execs At Telemundo’s WZDC
Janette Luviano will lead the Washington station’s newsroom as news director; Will Hildebrandt has been named VP of sales; and Nestor Alvarenga will oversee community affairs strategies as community manager.
