TVN SOCIAL SCORECARD | DMA 49

WDRB Wins Social By A Nose In Louisville

WDRB, Block Communications’ Fox affiliate in Louisville, Ky., comes out ahead of the market’s other TV stations in a competitive race in social media actions over the last six months according to data from audience insight firm Shareablee.

MARKET SHARE (DMA 49: LOUISVILLE, KY)

WLKY’s Toy Drive Sets World Record

MARKET SHARE (DMA 49: LOUISVILLE, KY)

WLKY Flies To D.C. To Honor Veterans

DMA 49: LOUISVILLE

Sports Journalist Lachlan McLean Joins WLKY

Hearst-owned CBS affiliate WLKY Louisville, Ky. (DMA 49), has added Lachlan McLean as a sports journalist and contributor to WLKY.com. The station says he will tackle a wide array of topics in a weekly column, while delivering a myriad of other articles and podcasts. In particular McLean will report and comment on the Louisville Cardinals […]

DMA 49: LOUISVILLE, KY

Meteorologist Tiffany Savona Joins WLKY

Hearst-owned CBS affiliate WLKY Louisville, Ky. (DMA 49) has added Tiffany Savona to its weather team. Savona is no stranger to inclement weather, having covered everything from tornadoes to hurricanes, and snowstorms to record heat and drought, while delivering the forecast in several high profile television markets including Philadelphia (WCAU); CN8 in New Castle, Del.; […]

DMA 49

Newsroom Set Update At WLKY Louisville

DMA 49 (LOUISVILLE, KY)

WLKY News Van Involved In Accident

MARKET SHARE (DMA 49: LOUISVILLE, KY)

Update On WLKY’s Inspiring Story Special

MARKET SHARE (DMA 49: LOUISVILLE, KY)

WLKY Tells Inspiring Story In Half-Hour Special

MARKET SHARE (DMA 49: LOUISVILLE, KY)

Will Benson Moves Up, Across Town In Louisville

DMA 49 (LOUISVILLE, KY)

WLKY Commemorates Gettysburg Address

To commemorate the 150th anniversary of the speech given by Kentucky native Abraham Lincoln, WLKY Louisville, Ky., is airing, and making available on multiple digital social platforms, a special reading by WLKY anchors and reporters of the Gettysburg Address. It will appear throughout the day today. Watch the video here.

COMMENTARY BY JAMES MILLER

Louisville TV News Focuses On Crime

Is Louisville more or less safe than it used to be? If you watch local television news, you’re more likely to think that Louisville is less safe. This is partially because the local TV outlets— WAVE, WHAS, WLKY, and WDRB — spend an extraordinary amount of time covering crime stories despite the preponderance of other, more newsworthy topics.

DMAS 35 & 48

Hearst Sets New NDs in Cincinnati, Louisville

Mike Neelly will lead news operations at WLWT Cincinnati and will be succeeded as news director of WLKY Louisville, Ky., by that station’s assistant ND, Andrea Stahlman.

DMA 48

WKLY Louisville, TWC Fail To Reach Deal

The Hearst CBS affiliate was removed from the lineup of Insight Communications after its parent, Time Warner Cable, was unable to reach a retrans agreement with Hearst. “We cannot predict if or when discussions with Insight will resume or if or when WLKY-TV’s programming will be restored on Insight systems,” the station says on its website.

DIGITAL DMA (48)

Paper’s Paywall Fires Up Louisville Stations

In a sports-crazy town that can’t get enough of its annual horse race or the exploits of its local college teams, the Courier-Journal‘s recent paywall launch has the market’s TV stations looking for ways to steal its readers away, including WDRB’s hiring away two of the paper’s top sports columnists.

DMAS 19, 48 & 78

Rentrak Adds 4 Hearst Stations To Roster

Rentrak Corp. has signed a StationView Essentials contract with Hearst Television Inc. for four of its stations — WESH (NBC) and WKCF (CW) Orlando, Fla.; WLKY (CBS) Louisville, Ky.; and WMTW (ABC), Portland, Maine. The Hearst partnership brings the total number of client stations to more than 170 that are subscribing to Rentrak’s census-based measurement […]

NAB To Honor WDIV, WLKY, WHTM

Theose are the television station winners of the NAB Education Foundation’s annual Service to America Awards. They and the radio winners will be honored on June 6 in Washington at a dinner where Jeff Bridges and Target Corp. will also be recognized.