DMA 4: PHILADELPHIA
WMCN Atlantic City Sold For $6 Million
Richard French is buying the independent zombie from Lenfest Broadcasting. The deal includes a channel sharing agreement with WPHY-CD Philadelphia.
With the addition of the Lenfest-owned indie, the male-targetted multicast network is now in 11 of the top 25 U.S. TV markets.
Lenfest Broadcasting’s independent WMCN Philadelphia (DMA 4) will air programs from Veria Living, a multiplatform media company devoted to showcasing healthy lifestyle and wellness programming. WMCN will add five hours […]
DMAS 4 & 31
Bounce TV Adds Philly, Kansas City
The new broadcast network targeted to African Americans has signed up Lenfest’s WMCN Philadelphia and Meredith’s KSMO Kansas City in advance of its Sept. 26 launch.
