Raycom-owned WPGX in Panama City, Fl. has tapped Bill Poplin as its new general manager/general sales manager. Most recently, Poplin was sales manager for WCTI in Greenville, N.C.
In the wake of last year’s oil spill that plagued the Gulf Coast, broadcasters in the Florida panhandle are promoting local businesses and enjoying the emergence of a new ad category — lawyers looking to sue BP. Meanwhile, broadcasters elsewhere in the Southeast may get a piece of an ad campaign to bring tourists back to the panhandle.