She joins the Scripps NBC affiliate in West Palm Beach, Fla., from WUSA Washington where she was news content director.
WPBF, WPEC, WFLX, WPTV and WWHB-CD are now broadcasting with ATSC 3.0 technology.
Scripps moves him from WSFL Miami to lead operations at its West Palm Beach duopoly.
WPTV, the Scripps NBC affiliate in West Palm Beach, Fla., aired a two-week series that explored the skyrocketing cost of putting a roof over your head in Palm Beach County and the Treasure Coast.
Scripps-owned WPTV, the NBC affiliate in West Palm Beach, Fla., has debuted a new set from Devlin Design Group. The upgrade coincides with the 2020 Summer Olympics in Tokyo, a time when many NBC stations take advantage of increased viewership to run additional promotional spots and debut changes.
Scripps-owned WPTV laps its closest competitor in terms of total social actions over the last six months according to Shareablee data. Paul Greeley reports that the NBC affiliate has adopted an aggressive Facebook video strategy, using Facebook Live to complement its broadcasts, while major local events like the Orlando shooting underscored the platform’s utility.
Katie LaGrone, an award-winning investigative journalist, is expanding her role for E.W. Scripps to support all three Scripps stations in Florida with original investigative reports, beginning in September. LaGrone, whose […]